Someone said to me yesterday that he thought "dot coms have no substance," meaning that every business that's run through a website is somehow magically run by robots or somehow it all happens without people. When this guy asked me if I didn't think so, too (the robots is my addition, he did not say that), I couldn't agree. How could I, when I've spent most of my working life devoted to keeping someone's website running and making money.

Do people really perceive that websites largely run themselves? Is my perception of what the world thinks so jaded by working in this wacky web world that I don't know what people in other parts of the world think? I know that every feature, every little box on a website is more than just someone's idea, it's been through any number of designers, coders, producers, project managers, and QA (of course!) before making it to the site. That every little thing represents that collaborative effort and it's certainly not without substance.